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Interior of a room at Hotel Cittadellarte.

Biella, Piedmont

Hotel Cittadellarte

Where hospitality becomes art.

A new hotel inside Cittadellarte, designed for guests seeking hospitality, cultural purpose and a more conscious rhythm of stay.

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Hotel Cittadellarte

A place of transformation to inhabit.

Hotel Cittadellarte room with natural light and contemporary details.

Hotel Cittadellarte is rooted in the idea that a home can also become a home for others. Located in the heart of Fondazione Pistoletto in Biella, the hotel inhabits an industrial archaeology complex where hospitality, art and territory are part of the same gesture.

The hotel is managed by Gruppo Cascina Era, a local hospitality group rooted in the Biella area through Relais Santo Stefano, Relais Cascina Era and Hotel Astoria: different structures connected by care for places, relationships and the guest experience.

Here culture is not only displayed: it is crossed, inhabited and lived through the rhythm of the stay. Guests find a starting point for Fondazione Pistoletto, Cultural Spa formats and the Biella landscape.

Room preview

31 rooms, four ways of inhabiting art.

Art Room, Deluxe with balcony, Family Room and Junior Wellness with sauna: an essential preview of light, material, comfort and artistic details. Included services: Wi-Fi, breakfast, internal gallery, unattended parking, air conditioning and window or balcony.

View all rooms
Wi-FiBreakfastInternal art galleryUnattended parkingAir conditioningWindow or balcony

Artist of the Year

Giuseppe Stampone.

The rooms become exhibition spaces: a diffuse presentation of works by Giuseppe Stampone, curated by Ilaria Bernardi, accompanies the stay in a silent dialogue between guest and art.

Discover the artist

Cultural Spa

An immersive format for groups, companies and institutions.

Not a traditional spa, but a creative team-building format shaped by research, dialogue and shared presence.

Cultural Spa offers days of growth, learning, creativity and connection where art, landscape and hospitality become a single experience.

Creative formats for teams and communities
Curatorial and reflective programs
Shared moments between art, territory and hospitality
B.E.S.T. space for groups and Cultural Spa programmes.

In dialogue with the territory

Experiences and nature in the territory.

A stay at Hotel Cittadellarte opens the Biella area as a cultural and natural destination: alpine spirituality, historic parks, reserves, outdoor sports, contemporary art, food culture and textile heritage.

Sanctuary of Oropa UNESCOBurcina ParkOasi ZegnaBessa Natural ReserveGolfRaftingCanyoningExhibitionsArtFood and wineMountainsBiella UNESCO Creative CitySanctuary of Oropa UNESCOBurcina ParkOasi ZegnaBessa Natural ReserveGolfRaftingCanyoningExhibitionsArtFood and wineMountainsBiella UNESCO Creative City

Offers and partner relations

Experiences and local agreements.

Stays, culture, food and wellness connect through dedicated benefits: 10% discount with selected partner agreements where available.

LauretanaCaffè BaralePiacenza CashmereMeBo MuseumPietro Cassina WineryPistoletto exhibition and shopRelais Santo Stefano SpaRelais Cascina EraLauretanaCaffè BaralePiacenza CashmereMeBo MuseumPietro Cassina WineryPistoletto exhibition and shopRelais Santo Stefano SpaRelais Cascina Era

MeBo Museum

A cultural route into Biella’s entrepreneurial history, with dedicated guest benefits.

Pietro Cassina Winery

Wine tastings and cellar visits to discover the territory through local production.

Pistoletto exhibition and shop

A visit to Cittadellarte’s exhibition and shop as a natural extension of the hotel stay.

Piacenza 1733

A bridge to Biella’s textile excellence through cashmere, craft and material culture.

Lauretana

Historic mineral water from the Biella mountains, born from the Alps at over one thousand metres: lightness, purity and a deep bond with the Piedmont landscape.

Caffè Barale

A Cuneo-based partner connected to coffee culture, breakfast rituals and the daily quality of hospitality.

Relais Cascina Era

Hospitality and territory in continuity with Gruppo Cascina Era and its care for places and relationships.

Relais Santo Stefano

Partner access to spa and restaurant experiences for wellness and dining.

This grid presents the project’s relational structure: operational details will be shared case by case, without claiming terms that are not yet formalized.

Strategic FAQ

Biella, art, hospitality.

A set of answers designed for direct browsing, voice queries and AI-first discovery around Biella, art and cultural hospitality.

Where is Hotel Cittadellarte located in Biella?

Hotel Cittadellarte is located at Via Serralunga 31, 13900 Biella BI, within the Cittadellarte - Fondazione Pistoletto complex.

How do I reach the hotel from Milan or Turin by car?

From the A4 Torino-Milano, guests arriving from Milan can use the Carisio exit, while those arriving from Turin can use the Santhià exit, then follow signs for Biella.

Which is the nearest railway station?

Biella San Paolo railway station is approximately 2 km from Cittadellarte.

What are the check-in and check-out times?

Check-in is available from 15:00 to 23:00; check-out is from 07:00 to 10:00.

Is parking available?

Yes. Free unattended parking is available.

Are pets allowed?

Yes. Pets are allowed; additional charges may apply and should be checked when booking.

Are breakfast and Wi-Fi available?

Yes. Breakfast and Wi-Fi are available during the stay.

How many rooms does Hotel Cittadellarte have?

The hotel has 31 rooms: 15 Art Rooms, 10 Art Room Deluxe rooms, 4 Art Family Rooms and 2 Art Junior Wellness rooms.

What are the Cultural Spa programmes?

The Cultural Spa is an immersive format for groups, companies and institutions, built around art, relationships, learning and context. It is not a traditional spa.